Work Experience

- Spearheaded agile transformations for 170 FTEs in a remote setup to a multi-platform
  business model in Germany, the UK, and Canada. Boosted operational efficiency by
  +15% and raised employee NPS by +36 bps.

Led a 20-member AI and SaaS team to develop GenAI solutions for video/text
automation, reduced costs by -75%, and drove a +50% increase in productivity and AI
adoption through targeted training programs and workflow optimization.
Managed a €12M P&L and streamlined organizational structures and operations,
driving -€1.3M in annual operating expense (OpEx) savings through AI integration,
process optimization, and partner collaboration.

• Developed and executed a Mittelstand go-to-market strategy, built and led a global
high-performing sales and marketing team of 12 FTEs.
• Negotiated and secured 10 strategic partnerships, growing the B2B customer base to
100+ and delivering the highest global basket value of +30% in the first year.
• Served as media spokesperson at 25+ industry events, boosting brand visibility and
generating 1000+ qualified leads for future sales pipeline growth

• Delivered strategic guidance to the COO and board by establishing an agile Project
Management Office (PMO, 12 FTEs), setting OKRs to prioritize operational and
strategic improvement initiatives for 300+ FTEs across 9 departments.
• Initiated the digital transformation of the global customer service team (30 FTEs, 600
agents) for 5M inquiries p.a. in 22 languages with 5 BPOs. Head of Product: launched a
new CRM, reduced total budget by -15%, and improved customer satisfaction by +25%.
• Championed a €900K carbon footprint offsetting program, optimized supply chain
processes, and positioned Zooplus as the industry leader in sustainability

• Established and led a European innovakon hub, driving New Retail and digital
transformakon while enhancing cross-border collaborakon for six European enkkes.
• Advised C-level on strategies to opkmize operakons and redesign business processes
(e.g., self-checkout, loyalty app), improving efficiency and fostering innovakon.

• Launched ultra-fast delivery service in 9 months, exceeding revenue targets by +50%
through cross-functional collaboration with a team of 8 and 5 strategic partners.
• Designed and implemented a new logistics and organizational structure, reduced costs
by 25%, and improved delivery efficiency and scalability through technical leadership.
• Co-founded a recognized initiative promoting inclusivity across thousands of Amazon
employees, improved cross-team collaboration, and drove employee engagement.

• Co-founded and shaped a thriving business accelerator, spearheaded fundraising
efforts that raised €1M+, and supported the growth of 13 start-ups.
• Initiated and led multiple founder programs, increased awareness and participation,
and received awards for excellence in public communication.
• Admitted as the youngest faculty member in the prestigious HSG-MBA program,
recognized with the highest rating for teaching excellence and entrepreneurial drive.

• Pioneered an entrepreneurial ecosystem of >100 students, alumni, and corporations
• Established and managed a mentoring program for entrepreneurial students, focused
on strategic planning and business development – secured €500K in venture funding.
• Participated in and supported two international business plan competitions.

• Cultivated strategic partnerships with leading European corporations (DTAG, KPM, and
XING), driving market penetration in the telecommunications and media sectors.
• Developed a scalable peer-to-peer business model, drove growth to 2M+ hotspots
globally, and pivoted through pre-SaaS innovations.
• Introduced an innovative urban Wi-Fi Community showcase, resulting in a 3x increase
in user engagement and expanding the network’s public presence in key urban areas